Friday, June 9, 2006

Dave Eggers on America and the World Cup. By Dave Eggers

Here's funny and insightful article by Dave Eggers on why soccer is such a popular youth sport in the United States, but not so popular as a professional sport:

The beauty of soccer for very young people is that, to create a simulacrum of the game, it requires very little skill. There is no other sport that can bear such incompetence. With soccer, 22 kids can be running around, most of them aimlessly, or picking weeds by the sidelines, or crying for no apparent reason, and yet the game can have the general appearance of an actual soccer match. If there are three or four coordinated kids among the 22 flailing bodies, there will actually be dribbling, a few legal throw-ins, and a couple of times when the ball stretches the back of the net. It will be soccer, more or less.

Monday, June 5, 2006

Jon Udell: Earth to Google PR

A nice smackdown of a very common PR practice.